Bakery till night

Creating the visual identity of Patisserie de Nuit with its unique concept in mind - open until late at night. The logo is inspired by the keyword "night" and uses the symbolism of the moon in its different phases to suggest the bakery's year-round offer, the night and their speciality Nuit Croissant.

Another specific element is the font, which imitates the reflection of the sign on the board through the window, like when you pass by an inviting bakery in the evening and see its name.

On menus and other promotional materials, such as coffee bags and cups, there are illustrations of the baked goods that make up the pattern.