Run for it! Sweatcoin Halloween Campaign

Sound ON!🎵🔈

Hi there 🖖 4 of us are here today! Stefan, Daria, Camelia and Kirill from Sweatcoin Design Team. We're happy to share with you the project we have been working on together! For our 2023 Halloween campaign, we decided to go with the concept “Run for it”, I've (Stefan) got inspiration from Scooby Doo animated series and Daria from Tim Burtons, and we combined those ideas in the visuals.

2D Illustrations 👻

Pumpkins, ghosts and lollypops... First, I made some hand sketches, next step was to vectorise them and to add some movement. Ruuun for it!

3D Illustrations 😈

Kirill our 3D artist, stepped in, and created amazing 3D illustrations for our campaign that came to life. Look at these amazing assets!

Social Media Post 🥁

The keys visuals laid the foundation for out campaign , and from there, Daria created posts for our social media. I made some Instagram effects. Check them out! Search for: Sweatcoin Halloween.

In app Event

Camelia our Graphic Designer Manager was leading the campaign and she was actively supporting us along this journey. She made the design for the card that announced the Race event in the app. We made also, 2 animated videos to promote the campaign on social media. Here you can see one of them!

Thank you! ❤️

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