Project Overview

As a seasoned freelance digital service expert, I recently spearheaded a comprehensive website revamp for a client in the digital marketing industry. This project, encompassing 40 meticulously crafted pages, was completed in a remarkable two-week timeframe, including testing phases. My role encompassed the entire spectrum of web design and development, utilizing WordPress and the versatile Elementor Pro plugin to ensure a custom, responsive design. The website features custom-built contact forms, engaging animations, and robust security measures, all optimized for speed and efficiency across devices. This overhaul not only enhanced the site’s aesthetic appeal but also significantly improved its functionality, providing an exemplary user experience. This project stands as a testament to my ability to deliver high-quality, efficient web solutions tailored to the specific needs of the digital marketing sector.

Project Scope

•​​​​​​​ Redesign and development of Atomic Social’s website with a total of 40 pages.

•​​​​​​​ Implement custom contact forms, animations, cache, security, and backup solutions.

•​​​​​​​ Achieve 100% mobile and iPad responsiveness.

•​​​​​​​ Optimize website speed for enhanced performance.

Performance Metrics

•​​​​​​​ Page Speed: Achieved an average page load time of under 2 seconds for optimal user experience.

•​​​​​​​ SEO Ranking: Improved search engine rankings with on-page SEO techniques.

•​​​​​​​ Mobile Responsiveness: Ensured 100% responsiveness on all mobile and iPad devices.

•​​​​​​​ Plugin Efficiency: Reduced page load impact by optimizing plugin usage.

Development Approach

•​​​​​​​ Front-End Development: Coded the website’s user interface for seamless navigation and interactivity.

•​​​​​​​ Back-End Development: Implemented robust back-end functionalities to support user interactions.

•​​​​​​​ Plugin Integration: Leveraged Elementor Pro, Forminator, Elements Kit, Tablepress, Google Reviews, and Lightbox.

Content Strategy

•​​​​​​​ Information Hierarchy: Organized content to prioritize key information and improve user navigation.

•​​​​​​​ Engaging Content: Crafted compelling and informative content to engage users and convey the client’s expertise.

•​​​​​​​ User-Friendly Layout: Designed layouts that make it easy for visitors to find and digest information.

User Experience Highlights

•​​​​​​​ Custom Templates: Created unique templates for a distinctive look and feel.

•​​​​​​​ Smooth Navigation: Implemented intuitive navigation for easy access to information.

•​​​​​​​ Contact Form: Integrated a user-friendly contact form for inquiries.

Challenges and Resolutions

•​​​​​​​ Tight Timeline: Overcame the challenge of a 2-week timeline by implementing efficient project management and prioritizing tasks.

•​​​​​​​ Plugin Integration: Ensured seamless integration of multiple plugins, optimizing their performance.

Project Impact

•​​​​​​​ Enhanced User Engagement: Improved user engagement through faster loading times and a user-friendly interface.

•​​​​​​​ Higher Conversions: Increased conversions through effective content presentation and contact form integration.

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Say hello at hello@namanmodi.com! Design crafted by Naman Modi.

I'm Naman Modi, a freelance web developer and designer specializing in WordPress, WooCommerce, and Shopify platforms. With over 10+ years of diverse experience, I'm proficient in delivering high-quality, SEO-ready websites that are tailored to fit your unique needs.

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