PasarKita - Brand Guidelines
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PasarKita
The marketplace brand name PasarKita was selected due to its pleasant connotation, ease of recall, and simplicity. In Indonesian, a "Pasar" is a gathering area for commerce and shopping. "Kita" is a word that connotes oneness and togetherness. As a result, one interpretation of the word PasarKita is a location where people congregate to shop collectively.
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