EcoWaves Branding

In crafting the branding for EcoWaves, every element was meticulously designed to resonate with the brand's core mission of environmental conservation.

The minimalistic logo, featuring two leaf-like elements above a wavy line, cleverly merges the concepts of 'Eco' and 'Waves,' visually encapsulating the brand's commitment to the natural world. The choice of a modern and minimalist aesthetic, coupled with a harmonious color palette of dark green, neon green, beige, and white, reflects a grounding and environmentally conscious identity. The color scheme not only evokes the lushness of nature but also symbolizes growth, vitality, and the dynamic energy of waves. The typography, employing the Apfel Grotezk font, adds a touch of contemporary elegance, inspired by neo-grotesque and geometric styles.

The result is a cohesive visual identity that communicates EcoWaves' dedication to a sustainable future with clarity, sophistication, and an unmistakable nod to nature's beauty.

Available for work: maslo.luna@gmail.com