ZZEN - Finance Visual Identity

Hey everyone!

Today, I want to show you the cool visual identity I've been exploring for a finance mobile app called ZZEN. This app is all about helping you manage your money and level up your savings game. Since we're targeting the Gen Z, I've gone for a style that speaks their language.

Picture this: we've got the main Majorelle Blue color bringing in all the vibes of joy, energy, and optimism. And when it comes to shaping the logo, I've snagged inspiration from the first letter of our app's name – ZZEN.

Thanks for your time to check it out, let me know what you think!