Modelo Chelada

I was responsible for developing the point-of-sale key art to support the launch of the Modelo Chelada, in partnership with Upshot. This involved conceptualizing and designing visual content that would effectively promote the product at the point of sale, by conveying its unique features and value proposition. The end result was a visually appealing and informative piece of art that could effectively capture the attention of potential customers and encourage them to make a purchase. The success of this project was a testament to my ability to leverage creative and strategic thinking to deliver high-quality marketing materials that drive results.