Product branding and design

QuotaQuest is intended to unlock users' full potential and help them live a more balanced life by developing productive habits.

This project was worked on along with my husband as a course project he had in his development class. I helped with expanding on his branding. He is responsible for the foundational portions of the application, like the brand name QuotaQuest and logo, the idea of adding a "Quota" or goal, and getting "momentum medals" as you complete a goal.

View the development progress here

Definition of the application

Working with my husband, he decided on the primary colors he’d want for the site. He decided on a muted blue/green color and a salmon color.

I expanded the pallet from there and from there used AI to develop abstract imagery for adding character to the site.

Project design

After we worked through what could feasibly be done, the project design and MVP definition took place. Here's our end product!