CMT & AARP Transit Stop Transformation Project

THE PROJECT

KarBel Multimedia worked with the Citizens for Modern Transit and AARP in St. Louis to highlight their Transit Stop Transformation Project to promote ridership on the transit system in the St. Louis region.

THE OBJECTIVE

To create visual materials to highlight completed and planned transformation projects around the city, branding, and a template of materials for the project.

THE SOLUTION

We were tasked with creating several visual materials for this project:

1. Transit transformation logo / badge 2. How to transform a Station booklet: 24-page booklet explaining the goals of the project and cause studies all of the current and planned projects. 3. Create five stand-alone case study pieces 4. Website banner for the transformation project 5. Web version of the booklet 6. Web graphics: Including thumbnails of the booklet and case studies to promote the project. 7. Template for future case studies (Templates created in Word and Canva)