AI Mobile App Landing Page
Interactive Art Director & Designer
AI ERA Product Landing Page
2023
Ai Era Project Overview - Let the Robots do the Work.
Scope:
Industry: Tech
Concept Creation
Strategy and Content Outline
Imagery, UX, Interactive Design
Desktop Build Software Utilized: Ceros Studio, Adobe Firefly, ChatGPT 3.5
As both the Interactive Art Director and Designer, I imagined the product Ai Era, an innovative mobile application designed to serve as an artificial intelligence (Ai) assistant, streamlining everyday tasks and enhancing user experiences, independently. The objective of this project was to establish an online presence that reflects the brand's values and effectively resonates with its target audience.
Concept Creation: I conceived and developed the overarching concept and copy for the landing page. This included defining the key themes and messaging that would underpin the entire project.
Strategy and Content Outline: I formulated the strategic approach, outlining content that aligns with Ai Era's voice and audience. This content was crafted to be eye catching and engaging, providing value to visitors.
Imagery and Design: The creation of visuals, icons, and the overall design elements of the landing page I generated using Adobe Firefly prompts. My goal was to design a visually appealing and exciting interface that embodies Ai Era's brand identity.
Desktop Build: Ceros Studio was my primary tool for constructing and developing the landing page. Its versatile capabilities allowed me to independently create an immersive and interactive experience for visitors, aligning with my vison for Ai Era.
Target Audience: Ai Era's target audience is tailored to cater to the preferences and demands of the Gen Z demographic. In line with this, the teaser landing page showcases a standout feature known as "No Ghosting," specifically crafted to resonate with individuals who grapple with the challenge of responding to messages when communication is less than desirable. This unique feature sets Ai Era apart from other Ai assistants and positions it as the ideal solution for those seeking a more authentic and considerate digital communication experience.
