Hello Dribblers,

Introducing Bacaro, a cocktail bar in Milan's heart, known for its elegance and sophistication. The bar offers a cozy and refined atmosphere that blends modern and classic elements in its interior design. Experienced bartenders at Bacaro create a variety of cocktails that promise an unforgettable taste experience.

The brand name "BACARO" perfectly embodies the bar's intimate and refined atmosphere. The name is inspired by the Italian tradition of bacari, a historic place where wines and appetizers are enjoyed in a convivial setting.

Crafting Bacaro: The Journey of Building a Sophisticated Cocktail Bar Brand in Milan

I created a moodboard to develop the brand that gathered visual inspirations, colors, and styles representing elegance and tradition. The mood board combined modern elements with vintage touches to create a unique and sophisticated atmosphere.

Keeping the target audience and moodboard in mind, I designed the "BACARO" logo, which combines modern typography with classic elements to represent the union of modernity and tradition.

To promote the brand, I developed a comprehensive strategy that included menu design, staff training on brand positioning, and social media campaigns to create awareness and excitement around the new brand.

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It brings me great joy to be of service, and I am always eager to take on new endeavors. Please leave a like and share your thoughts below about how I was able to assist you. Your feedback is precious! Additionally, if you have any projects in mind that you would like to work on together, please do not hesitate to reach out to me at michelepalmiero@outlook.it