Diwali Script - Nutrela Nutrition (Patanjali)
Idea
The idea was to create a unique narrative untouched by other brands, by presenting our products as a blessing to be embraced during Diwali celebrations.
Summary
As the Diwali Pooja ends, the family eagerly awaits the Diwali prasad. During the short interval, some are sharing stories while the kids are playing. When the moment finally arrives, everyone comes together, capturing the lighthearted spirit not just of the kids but also of the adults.
Script
The Diwali Pooja has just ended. Everyone is sitting. Adults are having fun conversations while kids are playing. Mom and Dad have just come with Pooja’s prasad. Kids, filled with excitement, gather around them. One of the kids extends his hand, asking for sweets. His mother gives him sweets. The kid extends his other hand too (a sense of mischief clearly seen in his eyes). This time, his father suddenly drops a Nutrela Nutrition box.
The Kid seems surprised and says
Papa ye?
Dad smiles and says
Mummy se toh Diwali ka prasad to mil gaya, mere taraf se health ka aashirwad kaun lega?
Kid says
Health ka aashirwad?
Dad says
Ha, jab hum healthy rahenge tabhi toh har Diwali ache se celebrate karenge
Kid smiles. Everyone seems happy. Dad does the same with every kid.
While he was giving boxes to every kid. Suddenly Chachu came ahead. Chachu first extends his hand followed by the other one and says
Aree hume bhi toh dedo prasad
(takes a pause and the whole room suddenly goes silent all at once for a bit)
Health ke aashirwad ke saath
The whole family starts laughing
Mom and Dad are handing over the sweets and gift of wellness in the background
VO starts
Jab hoga har parivar healthy, khushiyan to kuch aese hi failengi naa (happy moments of the family in the background)
VO continues
Toh is Diwali, prasad ke saath, health ka aashirwad bhi zaroori hai. Taaki ho har Diwali aur bhi khushiyo vaali