Hortipak E-Store Website

Focused on enhancing the digital shopping experience, I led the design of Hortipak's e-store, a specialized platform catering to wholesalers in the horticultural retail industry. Hortipak, based in North Yorkshire, UK, specializes in recyclable printed plant labels, handles, seed packets, and marketing solutions.

The project concentrated solely on their e-store, amplifying accessibility for wholesale customers. Emphasizing user-friendly navigation, the design strategically integrated search bars across the homepage, ensuring a seamless purchasing journey.

Employing Figma for wireframing and website design, I crafted an intuitive interface tailored to the needs of wholesalers. The entire website was meticulously developed on WordPress, delivering both functionality and a visually engaging experience.

It's essential to highlight that this project was executed under Digital Zest, a renowned digital marketing agency in the UK. Therefore, the design ownership resides with Digital Zest.