Zen Finance - Brand visual identity for a Canadian Bank

🌿 Client: Zen Finance

🌐 Industry: Financial Services

🎨 Objective: Redefine Zen Finance's brand identity to reflect simplicity, tranquility, and modern banking.

Conceptualization: Inspired by Zen principles, the new brand identity aims to evoke a sense of tranquility, simplicity, and modernity in the realm of financial services. The design draws from nature, minimalism, and a harmonious color palette to create a visual identity that resonates with the ZenFinance persona.

🎨 Color Palette: Soft greens evoke a feeling of serenity, growth, minimalism, which are the core identities of the brand

More on the project👇

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Portfolio: martinsolaniyan.webflow.io

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