Design System - Centro

Quick Summary: Centro, a design system I conceptualized and implemented over my 4 years at Tribal played a pivotal role in enhancing product consistency and speeding up development processes for over 100 members of our product and engineering teams.

Introduction: In response to the growing needs of Tribal's expanding product and engineering teams, I identified an opportunity to create a more efficient and cohesive design approach. This led to the conceptualization and implementation of Centro, our bespoke Design Language System. Centro was designed to address the diverse and complex demands of our tech environment, providing a unified design framework for our teams.

Challenge: Prior to Centro, our team faced challenges with inconsistent design practices and slower development cycles. This inconsistency was not only affecting our product quality but also impacting our ability to rapidly respond to market demands. My challenge was to develop a system that could bring together over 100 team members from different backgrounds and skill sets, ensuring a harmonious and efficient design and development process.

Solution: The design team I led embraced the initiative and which led to the conceptualization and formalization of Centro, our comprehensive design system tailored to our specific needs. The development of Centro involved creating standardized design components, a unified color palette, and clear UI guidelines. This system was meticulously crafted to enhance design consistency across our projects while significantly speeding up our development process.

Conclusion: The implementation of Centro has been a transformative step for Tribal. It has not only improved the consistency and quality of our product designs but also significantly accelerated our development timelines. Centro stands as a testament to the impact of strategic design thinking in aligning large teams and optimizing product development in a dynamic tech landscape.