Highrock Church Concept

One of a few early concepts for a rapidly growing church in the Boston area. @Grain & Mortar was brought in to help Highrock reimagine their existing brand, create a flexible system to accommodate their growing number of locations and develop a digital brand guide to easily share guides and assets with their community. This concept is based on stained glass and representative of Highrock's diverse ethic congregation. In addition it represents the three pillars in which they connect to God. Outward, upward and inward.

Outward - Connecting to God's purpose. Sharing with others and spreading the word of God

Upward - Connecting to God personally.

Inward - Connecting with God's people. Coming together within the church to pray and share.

View the attachment for unused marks, sketches and thinking.

Created in collaboration with @Eric Downs
Type by @Jesse Harding

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