Olivia Doerfler Photography Full Rebrand

Enter your Olivia came to us in search of a rebrand that authentically represents the growth her business has experienced since her launch in 2018. Her previous branding was attracting low-budget clients, and her goal with the rebrand was to revise the branding to reflect a more elegant and simplistic brand identity that attracts higher-ticket clients.

The logo suite for ODP is timeless, sophisticated, and raw.Pairing the serif heading with a sans-serif subheading creates a harmonious balance between tradition and modernity. The serif heading emphasizes the classic and timeless aspect of the brand, while the sans-serif font can be applied to the secondary elements for a contemporary touch.