DOMEstic

This is a concept rather than a finished project.

I was aiming to create a logo for a pop-up fine dining restaurant in New York, a brief set by The Brief Collective. When I was creating my moodboard, I was thinking Jazz, art deco, elegance and metallic colours. I did try to pick colours and fonts to reflect opulence, Garamond premier pro works well and I like the colour pallette. The colour palette does need to be worked on as I feel that colours are not working so well together, so adjusting the hex codes would be needed.

I created the logos in Adobe Illustrator, this is just a concept and I was just working through ideas, I feel that the images are crude and still need some work.