Cielo | Digital Art Brand | Logo & Visual Identity Design
Cielo - translated from Italian as "sky". This name symbolizes height, purity, and celestial harmony, which are reflected in digital artistic creations.
Cielo is an innovative brand specializing in curating exhibitions of digital art. Additionally, it engages in publishing its own digital edition, shedding light on the contemporary art world.
The main goal of the Cielo brand is to curate captivating exhibitions showcasing digital art created by talented artists. These exhibitions serve as a platform to discover and support creative potential and innovations in the field of digital art.
About the Logo:
The logo connects two parts: the digital universe and art. This moment of convergence symbolizes the interplay between technology and human expression, which is a key aspect of brand identity.
The color palette of the logo is matched with bright celestial colors, and also diluted with digital shades, which also unites the two worlds of digital and artistic art with rich tones that reflect the aesthetics of art.
An integral part of the Cielo brand is its own digital publication dedicated to the art sphere. This publication offers unique content, including artist interviews, exhibition reviews, analytical articles, and galleries of digital art.
Cielo stands out for its innovative approach to integrating new technologies into the art sphere, as well as supporting the creative community. Striving to create unique events and content, it opens up new possibilities for artists, inspiring them with fresh ideas and perspectives.
The corporate identity is made in a minimalistic manner, in a bright symphony with the style of brutalism, which emphasizes a certain originality in comparison with the usual manner of art, thereby emphasizing the uniqueness of the brand.
