Golden x Doug Rodas

I had the opportunity of being commissioned through Journey Urbano, to work on a new project for the Salvadoran beer company, Golden.

Golden is known for being a light beer, with a smooth and refreshing flavor, and the company stands out for its philosophy of creating community and for the support they provide to local creatives for the development of their campaigns.

Playas Edición Limitada (Limited Edition Beaches), is a campaign in which 12 Salvadoran illustrators were invited to redesign Golden’s beer label based on 12 iconic beaches in El Salvador.

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