Fix. Flip. Buy. Hold.

Working on some branding for a client. I think the name of their company pretty much explains what they do. I brought in a skeleton key for the F in "fix" and "flip". I also brought in the triangle from a roof of a house. The roof shows an arrow of positive movement representing the "buy" and "hold". I used Gotham bold for the type, but edited the crossbars in the FFBH to show more of that positive incline. I haven't showed this to the client yet, so I would appreciate any suggestions or comments. Thanks!