Google Local Services

GOOGLE LOCAL SERVICES

Google Local Services connects consumers with qualified local service providers. This product successfully launched in many cities across the United States in several verticals.

I led the design of the ad units on the Google search results page across desktop, mobile, and tablet.

My interaction designs increased the click rate from 28% to 41% on the Google search results page, desktop experience.

PROFESSIONAL SERVICES

I was asked to create the user experience for several new verticals within Professionals Services. New concepts included the creation of a Google Screened badging system, adding photos, the ability to compare professionals, updated profile pages, adding companies, and more.

BOOKING

Working within an established reservation and booking pattern at Google, I worked closely with the team to enable a method for users to instantly book in-home estimates and jobs from the search results page.

REVIEWS

On mobile and desktop platforms I looked into new ways for how users could add reviews, rate providers, and answer some brief questions about their experience.