PATH Corporate Identity

PATH has two big problems. First, they have no corporate identity, and second is that they cannot explain what they are doing. To solve these two problems, first stylescapes were prepared and the general visual image was decided. The logo was revised and the entire corporate identity was renewed from top to bottom. Brand features were determined, and all digital and collateral channels were redeveloped according to these brand features.

Our-Role

• Corporate Identity

• Design Strategy

• Promotional Products