CURANTE - BRAND IDENTITY

Curante's brand manual effectively communicates its ethos of mental well-being through a thoughtfully designed visual language. The logo, defined by clear construction and spacing guidelines, anchors the brand's identity. The color scheme, dominated by calming greens, reinforces the brand's commitment to harmony and balance. Typography choices, including 'Arsenica Antiqua' for titles and 'Codec Pro' for body text, blend traditional and modern styles, enhancing readability and aesthetic appeal. The application of these elements across stationery and digital platforms exemplifies a consistent and holistic approach to branding, crucial for Curante's message of psychological wellness.

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