Yaramam: A Comprehensive Pregnancy Companion
🫄Yaramam is a comprehensive e-commerce platform designed to make pregnancy easier for women. It offers a wide range of services, from food packages and diet plans to yoga and exercise routines, as well as access to psychologists and doctors.
🧐The primary challenges of this project were the Information Architecture (IA) and the design. Organizing and categorizing the vast amount of data in an efficient manner was a significant task.
The design, from the color palette to the overall look and feel, needed to strike a balance between being fun yet not overly so, while maintaining simplicity and minimalism.
🔍The research phase was primarily focused on finding the right concept and visuals that would align with our website.
This involved searching for images and characters that would resonate with our target audience and fit seamlessly into our design.
Despite the challenges, the project was successfully executed, resulting in a user-friendly platform that caters to the unique needs of pregnant women.