Brand Identity for "Baikal"

In this project, I successfully designed and developed the logo, brand identity, and presentation for the "Baikal" freight transportation company. I was involved in understanding the company's vision, goals, and target audience, and translating them into a cohesive and impactful brand identity.

Enter your text here..Developed initial logo concepts that embodied the company's values, such as reliability, professionalism, and efficiency.Collaborated with the "Baikal" team to refine the logo concepts, ensuring they resonated with the target audience.Conducted design reviews and gathered feedback from stakeholders to iterate and improve the logo design..

Created a comprehensive brand identity system that encompassed visual elements such as color palette, typography, and graphic style.Developed brand guidelines to ensure consistency in all marketing materials and communications.Applied the brand identity elements to various collateral, including stationery.

Designed a visually engaging and informative presentation that highlighted "Baikal's" services, expertise, and competitive advantages.Structured the presentation content in a logical and compelling manner, capturing the audience's attention and effectively conveying key messages.Incorporated the brand identity elements into the presentation design, ensuring brand consistency and visual coherence.