The Harlem Renaissance Project

Project: A lead-generating website and corresponding social media campaign for The Harlem Renaissance Project, a non-profit based in Albany, GA seeking to revitalize the city’s Historic Harlem District.

UX: The customer flow of the website was created utilizing the StoryBrand Marketing & Copy Framework with the overall goal of collecting donations to cover the cost of revitalizing the Historic Harlem District in Albany, GA.

UI: The site was designed and developed by utilizing the client’s current branding along with visual elements that invoke both the rich history of the area and the excitement of what’s to come.

The StoryBrand copy and visual identity of the website were then used to build out copy and graphics for a targeted social media campaign to help the organization raise funds.

Brocksfield Design Company specializes in websites designed to get results. Learn more at Brocksfield.com

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