Scope & Goal

UberEats, a global food delivery platform, connects users with local restaurants, offering convenience and variety. The goal is to redesign the entire process, from on-boarding to delivery, to make it more user-friendly, personalized, and efficient.

Main Tasks & Challenges

1-Improve UX

2-Add new features

3-Update UI

Maximizing Enjoyment withAdded Features

Digital Wallet Integration: Adding Apple Pay for easier and flexible payments.

Translate Feature: Adding translations to aid new English learners in understanding food items, improving the ordering experience.

Dietary Filters: Alert users to allergens and dietary restrictions in their orders for a safer, customized experience.

Ensuring Users Stay on the Happy Path

On-Boarding Process

Ask a lot of Information For The First Time Registration.

Some people don’t trust the app for the first time to give their address and payment informations.

Solution

Goal Gradient Effect: motivation increases when the users get closer to their goal.

Gratitude for Your Attention

Let's collaborate, drop me an Email

📩 aminsiraei@gmail.com