Product Designer at Capterra.com

I had the opportunity to work as a Senior Product Designer (Contractor) at Capterra.com, a Gartner.com company, and I was able to successfully collaborate with an incredible team distributed in several countries.

Visible at:

https://www.capterra.com/resources/

Capterra, Inc. is a massive free online marketplace vendor serving as an intermediary between buyers and technology vendors within the software industry. The company assists consumers with selecting software for their needs with user reviews and research.

My accomplishments

  • Led the company's 2022 Q2 key result 1—surface reviews information in more helpful ways—leading to a decrease in bounce rate on the category template from 50% to 45%.

  • Oversaw the company's 2022 Q2 key result 2: increased the percentage of users who compare the category and subcategory template by surfacing feature information in more helpful ways.

  • Worked on the company's IT glossary based on information gathering and findings made by the UX researchers of the UX team. Thus increasing traffic and contributing to the positioning of capterra.com.

  • Managed the blog design and content hub of the Capterra.com platform from scratch based on the studies, experiments, and findings found by the UX researcher team together with the content team and the collaboration of a team of engineers.

  • Collaborated in the growth of the company's robust design system, optimizing the process of creating new interfaces and experiments, among other internal and external management facilities.

Felix Cruz
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