Mom App, An App just for you..
Mom App, a unique mobile app developed by women's health experts, focuses exclusively on supporting mothers during their fourth trimester.
Mom App offers unparalleled guidance and information, facilitating a seamless post-pregnancy recovery journey for new mothers.
Notification system
Key learning points
User center approach: Prioritizing user needs and preferences, especially in the sensitive context of women in their fourth trimester, is paramount for creating a meaningful and supportive mobile app.
Empathy and accessibility: Recognizing the emotional and physical state of the target audience and infusing empathy into the design process leads to a more compassionate and effective app.
Teamwork and feedback value: Embracing iterative prototyping allowed for continuous refinement, ensuring that the final design met both aesthetic and functional requirements.
Notification system strategy: Developing a thoughtful notification system is pivotal for maintaining user engagement, reactivating dormant users, and keeping them informed about relevant updates and features.