Robina Food Partners - Packaging Design
Robina Food Partners
Relishing a perfect coffee experience
Challenge
We were tasked to create designs that would entice coffee drinkers to rediscover the joy and fulfillment of making their own coffee, just the way they like it.
Client
Universal Robina Corporation
Scope
Photoshoot, Package Design, Collaterals
About the Brand
Robina Food Partners offers a high-quality variety of coffee, creamer, and sugar that are carefully crafted to provide consumers with a unique and flavorful coffee experience at the pleasure of their own taste and preference.
Expressing coffee in its most delightful form
We curated a lifestyle imagery that defines the handcrafted passion and creativity of coffee making from every shot and angle. We used rustic backdrops and themes to give the set design an ambiance that feels bold, rich, and purely delightful.
Giving a personal touch to your cup of coffee
Our coffee tells our story inside a cup and it should feel like home. As such, we created visuals that infuse a homely vibe to the authentic flavors and artisanal appeal of coffee, giving it a touch of individuality that also delights the five senses.
Serving the taste of your own signature blend
With the tagline “Make it your own”, we imagined a design concept that would serve the sincere tastes and preferences of those who want to make their coffee experience more personal— starting from the packaging down to the flavor notes and aroma.