Coinly — Animation. Pre-loader Animation
About the Project:
Coinly is an innovative children's bank app that stands out in the digital age with its emphasis on financial literacy for the young ones. At the center of Coinly’s brand identity is its delightful mascot, Coin—a gleaming golden coin with a beaming face that instantly resonates with kids. The app's philosophy is to simplify finance and make it as friendly and approachable as possible, transforming the daunting world of money management into a playful and engaging experience. The mascot, Coin, is the embodiment of this philosophy, representing a trustworthy companion on every child's journey through the basics of saving, spending, and understanding value.
About the Shot:
This particular shot captures the essence of Coinly’s approachable brand persona through a heartwarming logo animation. Set against a dual-toned background of cheerful orange and warm yellow, the mascot Coin takes center stage with its cute, animated face and a subtle shadow that hints at its lively personality. The simplicity of the design—free from any extraneous elements—focuses the viewer’s attention on the mascot’s friendly demeanor, reflecting the brand’s commitment to creating a user-friendly interface. The colors are chosen for their psychological warmth and optimism, echoing the positive relationship with money that Coinly aims to build for its young users.
