Article heatmap – user engagement
A feature that helps journalists with keeping users engaged and not abandon the article after the first paragraph. It helps identify exactly when and where readers lose interest.
The heatmap is integrated as a sleek vertical bar alongside text and reveals critical drop-off points in the content. These are the places where readers exit the article, often marking the end of their session.
At this stage, the system gives several options to choose from:
adding related articles
rewrite text
shorten adjacent paragraphs
add compelling media
recommend another piece of content
After accepting the suggestion, the component blends into the article.
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We are a consulting and delivery team helping media transform and grow by improving the UX and efficiency of their editorial software.
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