Good Counsel - Product Discovery
With Good Counsel's innovative influence on the fashion sector in mind, Avex undertook a comprehensive reevaluation of its product presentation strategy.
Drawing inspiration from the theme of exploration, we introduced a fresh perspective to the product detail pages. Our approach enabled customers to immerse themselves in not only the product specifications but also visual portrayals that reflect their quality.
Product and lifestyle imagery and videos took center stage, complemented by valuable features such as size guides and a carefully curated "You Might Also Like" section.