ARTS Communications Package
I worked with an actual non-profit organization in San Diego County for this project. The ARTS (A Reason to Survive) center is dedicated to helping troubled youth find an escape and heal through creative expression. The brand, starting with the logo, is a representation of how the different letters of "arts," like the different parts of the organization, come together to form one structured system. It also represents how ARTS takes kids’ jumbled lives and helps them piece everything together into one cohesive “shape” they can understand, providing them with stability and a foundation.