KSR Branding and Web Concept
KSR Consulting Group
KSR is a virtual consulting firm that specializes in the branding, marketing and business plans for non-profits or start-ups. They are a female owned business that is using their past corporate expertise to help the little guy or girl build their business. The requested style was to be fun, but not too fun, strategic and dynamic. I applied the look to multiple tactics including website and design system, social media, stationary and logo.
UI/UX Design
For the KSR website the team was seeking a selling tool for their small, virtual, mission-focused, marketing business. The goal was to communicate their mission and vision for their company, make the user feel confident in hiring a virtual company and to highlight their services. Their user is primarily mission driven start-up clients, non-profit organizations and small businesses.
My research included: Competitor analysis of visual and interface design, for like agencies. Creating user groups for non-profits and small business services and needs. Recognizing customer, marketing and financial pain points for the user.
Slide Deck
As a virtual agency, KSR needed a visual proposal and concept slide deck template. I created 20 slide styles for each of their departments to utilize and combine.