Artisan Juice - Sustainable Labels

The client sought out sustainable and visually appealing labels for their natural juice products. The main objective was to create a design where the juice itself would be the primary focus.

This required a unique approach, leveraging both the sustainability principle and the desire for a minimalist aesthetic that lets the product shine.

With the client's goals in mind, the team chose a clear, sustainable label stock coupled with white ink for the design.

This approach allowed the vibrant colours of the juices themselves to take center stage, with the labels providing necessary information without overshadowing the product.

Several design iterations were shared with the client, and their feedback was incorporated to ensure that the final design truly represented their brand and met their needs.

The end result was a line of sustainable, eye-catching labels that truly let the juice shine, attracting customers while remaining true to the company’s values. The client was thrilled with the outcome and continues to entrust us with their design needs, underlining the successful and rewarding working relationship that has been established through this project.

More by Ollie Alula

View profile