Ideas Behind the design

The main idea was to create logo having multiple meaning and the requirements was it should resemble safe, travel and journey.

And here is how we designed giving the symbolic meaning to the logo

The logo is certainly rich in symbolism and meaning! Let's break down the values and ideas We've incorporated:

Go:

The design, with the looping infinity symbol, seems to suggest the letters "g" and "o", which might imply the word "go". This is a fitting word for a travel and tourism company, as "go" implies action, movement, and embarking on a journey. The repetition of the "go" motif might underscore the never-ending nature of travel and exploration, much like the infinity symbol we've incorporated.

Go My Go:

As previously mentioned, GO is being resembled in the design and if we closer look at Top of the infinity, we can see M and you can extract Y from g. So overall Go My Go is represented in the logo

Infinity Symbol:

This is a powerful representation of endless possibilities and limitless adventures, which aligns well with the nature of travel and tourism. The idea of a journey that starts from the base and goes on infinitely suggests that the travel experiences offered by the company are boundless.

Route:

This further emphasizes the idea of journeys, paths, and exploration. It suggests that the company lays down the foundation for memorable travel experiences, guiding their clients every step of the way.

Dual Wheels:

Wheels are symbolic of motion and progress, suggesting the constant movement and dynamism of travel. The circular nature of wheels is also congruent with the cyclical nature of journeys – we set out, we explore, and we return, only to set out again.

Owl's Eye:

Owls are often symbols of wisdom, suggesting that the company provides knowledgeable insights and travel recommendations. Additionally, owls have keen night vision, which can be interpreted as the company's ability to guide travelers safely through all phases of their journey, even during challenging times.

Ganesha Resemblance:

Lord Ganesha is a revered deity known for being the remover of obstacles. Drawing parallels between the logo and Ganesha can evoke feelings of security, suggesting that the travel and tourism company will ensure a smooth and obstacle-free journey for its clients. Moreover, Ganesha is also associated with new beginnings, further emphasizing the idea of embarking on new adventures.

Incorporating all these elements, the logo effectively communicates a sense of boundless adventure, knowledgeable guidance, safety, and spiritual fulfillment – all essential values for a travel and tourism company.

Different Varients