Beauty Academy Website Design
Effective skincare &… responsive website – beauty industry
Beauty Academy is a brand that gives the opportunity to develop in the profession of cosmetologist 💄 It is a place where passion for natural beauty is combined with vast knowledge and experience✨
The owners dreamed of having their own place online – to reach more people and scale their business.
The beauty salon of the 21st century
What did we have to face during the implementation of the project? 💪
Taking care of the new brand's image – modern, fresh and professional
Creation of an intuitive system and maximum automation of the Beauty Academy clinic
Information architecture planning – focusing on selling a service or course, dispelling doubts and building authority through clear communication
Creating a complete visual identity along with a brand book, which will allow to conduct graphically consistent online communication
Creating a responsive course platform for specialists
Transparent & feminine – beauty salon website
Design was supposed to refer to the beauty and femininity industry 👠
Color? Dark green contrasted with gold aroused the sympathy of the owners. The whole was to be elegant, and the website had to host a lot of photos, illustrations and videos.
Building a professional site with attention to technological details
We used modern technologies like Next.js, Vercel and Sanity, which allowed us to create a versatile platform.
What were the main objectives of the website? 🎯
Encouraging to buy a course or making an appointment
Collecting customer emails for future use in marketing
Making course platform for people who want to change their profession and broaden their knowledge and skills
Enabling contact with Beauty Academy 24/7 via contact form
