Raynmakers - Logo design for the project management tool
About the client
Raynmakers provides project management services for executives of technology and SaaS companies, allowing them to get rid of missed deadlines and stay on budget in 4 weeks.
Services we provided:
Art Direction
Logo design and brand identity
Website design
Our first stage was logo design so let's start with it👇
Logo ideation
At the heart of the Raynmakers identity lies a powerful emblem: a sphere seamlessly integrated within the letter "r". This symbolic fusion represents the vital link between product and consumer, indicating a harmonious synergy that Raynmakers fosters with its clientele.
As the brand evolved, so did the prominence of the sphere. Now, it stands as the cornerstone of the product's visual identity, a testament to Raynmakers' unwavering commitment to innovation and progress.
Color Palette
The vibrant color palette of the Raynmakers logo mirrors the core values of the brand - reliability, transparency, vitality, and empathy. This harmonious blend resonates perfectly with the demands of our discerning customers, establishing a profound connection between product and user.
The result? A distinctive, dynamic, and forward-looking logo, designed to captivate attention and etch itself into the memory of consumers.