Rewild California | Logo Design

Rewild California is a biodiversity restoration initiative aiming to rewild California. Their mission is to bring back keystone pollinator species, eliminate pesticide and herbicide use, and get rid of invasive plant species - and of course, beautify the state even more.

I customized a variety of logotypes from bold and organic fonts reminiscent of the beautifully unique quirks found in flora. These designs were translated into a handful of merchandise designs that illuminate a natural, authentic, and eco-friendly persona and encourage support for restoration efforts in California.