Rinchica Brand

Rinchica is a group project made in 2021 in Marketing class.

The challenge

Usual traditional earrings are heavy, large, wide, and not comfortable to wear.

Some pairs can only be worn with certain clothing combinations, also their appearance is constant and unchanging.

The solution

Digital earrings offer a modern look as well as a functional component. In addition to allowing you to continuously change your appearance, the advantage is that the user chooses what will be displayed on them.

We've expanded our collection to include digital necklaces, offering you even more opportunities to express your individuality and stay ahead of fashion trends.

Year / Role

2021 / Packaging design

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