The Herdsman Wine Label crested by Steven Noble

Matchbook Wines commissioned Steven Noble to custom illustrate their new label called “The Herdsman.” The winged sheep icon is an homage to the Giguiere family ranching tradition that launched their life of farming in the Dunnigan Hills. There is a long tradition of ranching in the Dunnigan Hills. The sheep farmers valued the open expanse of grasslands on gravelly soils where grazing was plentiful. And the Giguiere family has been tied to that tradition since 1852. Now the sixth generation is creating their own tradition, using sheep not for wool or food but to improve the health of the soil, the health of the vines and the quality of the grapes.