Rebranding with a focus on brand values / Paul Green 💚

Paul Green is an internationally renowned manufacturer of high-quality shoes for women, characterised by timeless design, outstanding quality and a focus on sustainability.

The new Brand Manual has been cleverly translated into the online world. With many small animations and carefully designed details, the repositioning of the brand is emphasized. The new brand values, focusing on women and sustainability, are always at the forefront. From subtle design language to sustainable messages, this orientation runs through the entire website. Interactive elements and animations add a playful touch to Paul Green's online presence and invite users to explore the brand and its products.

See live page here: https://www.paul-green.com