DC Comics' Bat Cowls Creative Direction and Visual Identity
Working with DC Comics and Warner Bros to create the Bat Cowls experience was a rich and rewarding endeavor. As creative director of this project, I got to work with many artists, historians, and legends like Jim Lee to create this multi year, multi platform journey for AR Access Passes fashioned as Bat Cowls, designed to foster a community around Batman's principles. Bat Cowl holders got exclusive access to ARGs that unfolded across digital and physical spaces including parties and events hosted around the world.
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3d pipeline
art direction
brand development
brand identity
branding
creative direction
design
ecosystem
experiential design
graphic design
marketplace
motion graphics
platform
ui
visual identity
web design
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Posted on
Sep 27, 2023
More by Elyse Fulcher View profile
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