Afternoon Pint Club Logo Design

.Logo design for a limited-edition craft beer by The Craft Brand Company

The client envisioned a classic, mature logo that resonates

with busy young adults looking to unwind in the afternoon.

I created a hand-drawn wordmark inspired by vintage serif typography and

paired it with a simple boxy sans serif to give the design a contemporary touch.

The color palette consists of cream, black, and

yellow for a casual, sunny day off kind of vibe.

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