Social Scribe Brand Identity

Social Scribe is an exclusively digital social media marketing brand. They connect brands and audiences - with a focus on putting people at the front of every story.

Their brand needed to combine people, technology and connections. I designed a minimalist logomark that represents the connections on social media platforms, alongside a person that represents the audiences they talk to. The circles symbolise the complete, comprehensive services they offer to their clients.

The gradient was carefully constructed to combine the colours of famous social media platforms, creating a beautiful design asset that is integrated throughout their website, and across an array of marketing assets. When combined with the primary logo colours, it offers a lively and warm welcome to their website and social channels.