2D Animation

Below is a short reel showcasing some of my strongest work to date using Adobe After Effects, Adobe Illustrator and Toonboom Harmony along with two complete examples of work done. Video and animation are very powerful tools in getting a message across to an audience either as a call to action such as a marketing piece or educational content such as Elearning content. However, immaterial of the purpose of the piece, the idea is always to get the message across as succinctly and effectively as possible; it needs to sink in and it needs to do so effortlessly. With that in mind I always find the medium challenging and stimulating: how can I tell by only showing?