Black Country Volleyball Club

An effective sports brand should reflect the features of the organization at its most basic level, and align with the values the team represents. Black Country Volleyball Club needed to rebrand, update, and modernise its visuals, and integrate all that represents the club. This was due to the lack of a distinct identity that represented the volleyball club. Prior to this, it simply used the Black Country Flag for its identity, but it is a generic symbol of the region, not of a specific organisation. The goal is to use the Black Country flag with symbols that identify the volleyball club to give it its own identity.

https://www.jonathanholburn.co.uk/projects/black-country-volleyball-club