Kappa

The original logo of Kappa is intended to symbolize the mutual support between women and men and shows the completion into one. At the same time, it is the silhouette of a picture that was taken during a shooting at the time. I have reduced the concept to 3 lines, which reach one after the other. The middle line should also symbolize the union. The curved arms are inspired by the column architecture to make reference to Italy, where Kappa has its origin.